Personal cold emails,sent without riskingyour domain.
AI researches each account and drafts the email. A person checks every one. They go out from separate warmed-up domains, with follow-ups.
To Head of IT, logistics company
Subject The third depot and the help desk
Hi Sam,
Congratulations on opening the third depot. Three sites is usually where IT starts to stretch.
Deliverability
Checking
- SPF, DKIM and DMARC set
- Domain warmed for 3 weeks
- Bounce rate under 2%
- Checked by a person
IT buyers delete templates on sight.
Your buyers get pitched by MSPs, vendors and resellers every week. An email that could have gone to anyone gets treated that way.
Same words as everyone
Leading provider, quick question, hope this finds you well. They have read it a hundred times.
Nothing about them
No mention of their size, their systems or what changed for them this year.
Risky sending
Bulk email from your main domain can land your everyday mail in spam folders.
How each email gets written and sent
Every account goes through the same four steps before anything reaches an inbox.
- 1
Research the account
AI reads the company website, job posts and news and pulls out what is worth mentioning.
Research notes
- Opened a third depot
- Hiring a second technician
- Device rollout in progress
- 2
Draft the email
The draft uses one or two of those facts and your offer, in plain words and a short length.
Draft
Hi Sam,
Congratulations on the third depot.
Worth 20 minutes?
- 3
A person checks it
Someone on our team reads every email, fixes anything off and approves it.
Review queue today
- Drafted64
- Edited19
- Approved64
- 4
Send and follow up
Emails go out each weekday from warmed-up domains, with follow-ups to people who have not replied.
Sent this week
MonTueWedThuFriSpread across three sending domains
What you get
Everything needed to send personal email at a steady pace without putting your main domain at risk.
Sending domains
Separate domains set up for outreach, with SPF, DKIM and DMARC configured.
Warm-up and monitoring
Domains warmed before sending, with bounce and spam rates watched every day.
Research per account
Notes on each company so every email has something specific to say.
Messaging you approve
Your offer, tone and sign-off agreed with you before the first send.
Human review
A person reads and approves every email before it goes out.
Follow-ups
Short follow-ups to people who have not replied, written for the same account.
The same offer, written two ways
Both emails sell managed IT to the same logistics company. Only one shows the reader it was written for them.
- Specific facts from research
- Short enough to read on a phone
- One question at the end
A generic email
Subject: Quick question
Hi Sam,
I hope this email finds you well. We are a leading provider of managed IT services helping businesses like yours grow.
Our solutions cover cloud, security and support. Do you have 15 minutes this week for a quick chat?
Could be sent to anyone. Says nothing about them.
A Northcall email
Subject: The third depot and the help desk
Hi Sam,
Congratulations on opening the third depot. Three sites is usually where IT starts to stretch.
Your job post mentions a ticket backlog and a device rollout. We look after IT for logistics firms of 100 to 200 staff. Worth 20 minutes to compare notes?
Two facts about them, one clear ask.
What changes for you
Today:Templates sent from your own domain.
With Northcall:Personal emails from separate, warmed-up domains.
Today:Sending happens when someone remembers.
With Northcall:Emails go out every weekday, with follow-ups.
Today:You worry what was sent in your name.
With Northcall:Every email is checked by a person first.
We never send outreach from your main domain. We set up separate domains that look like yours, warm them up and watch their health, so your everyday email is not affected.
Get emails your buyers actually read.
On the strategy call we look at your offer and show you what a first email to one of your target accounts would say.
A 30-minute call. We cover your market, your offer and pricing.