A target list of buyerswho look like yourbest customers.
We find the companies that fit, the right people at each and the signals that say the timing is good. Every account gets a fit score you can check.
Target list
Accounts scored today
2 / 6
- Accounting firmHiring IT technician85Microsoft 365, file serverHiring IT technician92
- Logistics companyOpened third depot140Google WorkspaceOpened third depot88
Scores of 75 and above go into the first outreach wave.
Bought lists are long, old and mostly wrong.
A list of every company in your area tells you nothing about who needs you now. Emailing it burns your time and your reputation.
Out-of-date contacts
People who left two years ago, and companies that have since closed or merged.
No sense of fit
A 3-person shop and a 300-person firm sit side by side with the same priority.
No reason to call now
Nothing on the list says who is hiring, moving or changing systems this quarter.
How we build your list
Four steps, done during setup and then kept fresh while outreach runs.
- 1
Describe your best customer
On the strategy call we look at the clients you would clone: size, sector, location and what they buy.
Best-fit profile
- 20 to 200 staff
- Within two hours of you
- Microsoft 365 or Google Workspace
- 2
Build the account list
We pull companies that match and check size, location, tech stack, hiring and growth signals.
Account list
- Companies matched1,140
- Checked by a person600
- Removed: clients, competitors38
- 3
Find the right people
At each account we find the owner, the IT lead or the operations lead, whoever buys IT there.
Contacts found
Managing partner
Operations director
IT manager (part-time)
- 4
Score and hand over
Every account gets a fit score with the reasons. You see the list before outreach starts.
New meeting
List review, Friday 15:00
600 accounts scored
212 in the first wave
Shared as a spreadsheet
What you get
The list is yours. It feeds our outreach, and you can use it for your own sales work too.
Best-fit profile
A written description of the accounts you want, agreed on the strategy call.
Target accounts
Companies that match your size, sector and location rules, checked by a person.
The right contacts
Names, roles and work emails for the people who buy IT at each account.
Tech stack notes
What each company runs today, where we can see it, so emails can be specific.
Timing signals
Hiring, new offices, acquisitions and system changes that make now a good time.
A list you keep
The full scored list as a spreadsheet, refreshed while your campaign runs.
A sample account, and why it made the list
Every account carries its reasons, so you can disagree with a score and we can adjust the rules.
- Size and location come first
- Signals raise the score
- Clients and competitors are removed
Sample account
Accounting firm, 85 staff
Contact: Operations director, and the managing partner
Fit score
92
Why it qualified
- 85 staff across two officesInside your 20 to 200 range.
- Microsoft 365 with an on-site file serverA migration you already deliver.
- Job post for an IT support technicianPosted 12 days ago. They feel the gap now.
- Second office opened this yearGrowth that usually outruns one in-house person.
What changes for you
Today:You email whoever you can think of.
With Northcall:You have a scored list of companies that fit.
Today:Every account looks the same.
With Northcall:You know which accounts to call first and why.
Today:Prospecting waits for a quiet week.
With Northcall:The list is built and kept fresh for you.
Company databases, public company records, job posts, company websites and technology signals. A person checks each account before it goes on your list.
See who is on your list.
On the strategy call we sketch your best-fit customer and tell you roughly how many accounts match it.
A 30-minute call. We cover your market, your offer and pricing.